Build a 5000 Crore Cosmetic Business - Ideas & Case Study by Coloressence Founder | Ep - 08

Описание: Follow me on WhatsApp for giveaways & attend podcast - https://bit.ly/3uXWYo4

Get Cosmetic business ideas from Saurabh Nanda founder of Coloressence who sold his cosmetic business for 350 crores and is now building his makeup brand Naturessence.

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Mad Over Growth Giveaway Alert:

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1️⃣ *Watch the Entire Video:* Throughout this video, we will reveal a special code, broken into 5 segments. Keep watching to collect all parts!

2️⃣ *Enter the Code:* Once you've gathered the complete code, click the link below, and submit your entry.

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In this most exciting podcast, we have the founder of Color Essence, the serial entrepreneur, Saurabh Nanda. He sold his company Nature’s Essence at 350 Crores and aims to generate a whopping revenue of 300 Crore by 2024 for his brand Coloressence.

The podcast starts with a captivating journey of Nature’s Essence and embarks on Rakulpreet as a brand ambassador. Saurabh shares how important is distribution network and how to build a brand.

Saurabh also discusses the market size of the makeup industry, why the US is known as the Masters of Marketing, and the side effects of fund-raising.

Watch this podcast till the end!

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Follow Saurabh Nanda:

LinkedIn:   / saurabh-nanda-6a3961218  

CHAPTERS:

00:00 Teaser
00:38 Introduction
02:46 Journey of Nature’s Essence
08:25 Women in cosmetic business
17:46 Transition from Nature’s Essence to Color Essence
27:52 Licenses to start a cosmetic brand
32:20 Challenges in makeup industry
40:29 Cost of hiring a Celebrity Brand Ambassador
47:05 Why US is ahead?
50:23 Influencer Marketing
01:02:57 4 P’s of Marketing

#Coloressence #MakeUp #Industry #Cosmetics #Rakulpreet #NaturesEssence #Business #MadOverGrowth #Podcast

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About Mad Over Growth:

Mad Over Growth is a podcast series of insightful conversations with growth-minded individuals & brings you their strategies & anecdotes of success.

Hosted by Nitin Bajaj, founder of EasyLeadz - a bootstrapped & profitable SAAS startup that helps over 300K+ businesses generate leads for their business.

This podcast is produced by EasyLeadz.

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About EasyLeadz:

EasyLeadz is the easiest way to find B2B contact numbers of professionals & decision-makers with just one click. Our hit rate and the accuracy of the numbers are probably the best in the industry. Actions speak louder than words, try it out for free, https://bit.ly/3GqgAnt

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Credits:
Editor: Nitin Kumar & Abu Talha
Location Courtesy: Guftagu Comedy Club