Mastering Influencer Marketing for Authors with Katelyn Ilkani, Chord

Описание: Mastering Influencer Marketing for Authors

Join Katelyn Ilkani, founder of Chord, an influencer marketing platform specifically designed for romance authors, as she discusses the nuances of influencer marketing.

In this workshop, Katelyn covers essential topics including the benefits of influencer marketing, how to budget, find, and collaborate with influencers, and how to make the most of these partnerships. With insightful examples and strategies, Katelyn also addresses myths around virality and reviews, providing a comprehensive guide to effectively use influencer marketing to boost book sales and brand awareness.

Tune in to gain insights on creating a successful long-term marketing strategy and learn about the upcoming launch of the Chord platform.

Join the Chord waitlist with my link, please. :)
https://joinchord.com/?referralCode=o...

00:00 Welcome and Introduction
01:00 Understanding Influencer Marketing
02:30 Real-World Examples of Influencer Marketing
05:44 The Impact of BookTok and Influencers
07:23 Purposeful Influencer Partnerships
09:43 Are You Ready for Influencer Marketing?
10:27 Common Mistakes and Strategies
19:36 Engagement and Budgeting Strategies
27:18 Budgeting for Influencer Marketing
28:21 Introducing the Influencer Marketing Masterclass
28:59 Tracking Influencer Performance
30:29 Choosing the Right Influencers
35:26 Creating Effective Campaigns on Chord
39:02 Final Tips and Q&A

00:00 Influencer Marketing for Emerging Romance Authors with Katelyn Ilkani, Chord