Scaling Franchise Growth with Troy Hooper | The Business Growth Show

Описание: Ready to scale your business like a pro? In this episode of Fordify LIVE, Ford Saeks sits down with Troy Hooper, CEO of Hot Palette America and the driving force behind Pepper Lunch's North American expansion, to reveal the secrets to business growth, marketing strategies, and AI innovation that help businesses thrive globally. Whether you're a franchisor, entrepreneur, or business leader, this episode is packed with real-world solutions to elevate your brand and operations.

With 30+ years in hospitality, Troy’s helped transform underperforming concepts into top-tier brands. He’s the driving force behind Pepper Lunch’s explosive North American expansion—backed by a franchise model built for long-term success. From revitalizing legacy restaurants to launching innovative new concepts, Troy brings real-world, hands-on insights to brand growth, operations, and leadership.

Discover proven strategies for scaling businesses, fostering leadership, and leveraging digital transformation to stay ahead in today’s competitive market. Troy shares insider insights from his extensive experience in hospitality and franchising, offering actionable takeaways that you can implement immediately.

Key takeaways from this video:
*Scaling smartly:* Learn how to build systems and processes that support sustainable growth across multiple markets.
*AI innovation in action:* See how AI is transforming marketing, operations, and customer experiences in real time.
*Proven leadership qualities:* Find out the must-have traits that drive successful business growth and team performance.
*Franchise success secrets:* Get tips on supporting franchisees, building strong partnerships, and creating scalable systems.
*Customer-first strategies:* Understand how to balance customer satisfaction, employee engagement, and financial performance for long-term success.

If you’re looking to amplify your business growth with cutting-edge strategies and expert advice, this episode is for you. Don’t just watch—take notes, take action, and take your brand to the next level!

Subscribe for more business innovation tips, marketing strategies, and leadership insights every week. Let’s keep pushing boundaries and achieving big results together!

#entrepreneurship #franchise #businessstrategy #howtostartabusiness #strategicplanning

CHAPTERS:
00:00 - Introduction
00:32 - Troy Hooper, CEO of Hot Pallet America
01:42 - Becoming the CEO of Pepper Lunch
05:24 - Overcoming Challenges as CEO
08:42 - Challenges for Restaurant Brands in New Markets
12:02 - Reaching Your Ideal Client
18:49 - Leadership Qualities for Business Success
20:24 - Essential Traits of Effective Leaders
22:16 - Asking the Right Questions
24:00 - Growth Formula for Business Success
25:55 - Surprising Systems and Processes Learned
29:56 - Role of Technology in Business
33:10 - Utilizing AI in Operations
37:11 - AI: A Feature, Not a Product
39:46 - Closing Thoughts on Leadership
40:44 - Outro

------------------------ ABOUT FORD SAEKS
https://ProfitRichResults.com
#businessgrowth #marketingtips #keynotespeaker
Ford Saeks has redefined the formula for business success. From start-ups to Fortune 500’s, Saeks is widely recognized as a Business Growth Innovator. With over 20 years’ experience (ranging from retail to wholesale), he has founded over ten companies, authored four books, been awarded three U.S. patents, and received numerous industry awards. As President and CEO of Prime Concepts Group, Inc., a digital marketing firm, Ford specializes in helping businesses attract loyally and repeat customers, monetize social media, and ignite innovation.
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