Dave Friedman Talks IR-Load: What It Does & Why It Matters | NAMM 2026

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Audient
Audient is a British manufacturer (founded in 1997 in Hampshire) known for award-winning recording and production gear. Considered a reference in professional studio technology, it delivers uncompromising build quality, excellent sound, and elegant design at surprisingly affordable prices. From classics like the ASP4816/ASP8024 and ASP880 to iD interfaces and ORIA, every product uses the same core components, mic pres, and converters found in its flagship models.
https://audient.com/

Yamaha Guitars
Pacifica™ SC Standard Plus blends timeless style with modern feel: a chambered, comfort-contoured body and Reflectone™ pickups (with Rupert Neve Designs). S-H + Focus Switch span sparkling cleans to gritty leads. Rounded-C neck, 12” radius, Gotoh lockers.
https://europe.yamaha.com/en/musical-...

Yamaha Pro Audio
Happy New Audio Year! Yamaha Pro Audio unveils MGX digital mixers, URX audio interfaces (up to 192kHz/32-bit, DSP, 4K options) and the CC1 USB controller with motorized fader, AI knob and 12 LCD buttons—built to streamline studio and mobile workflows.
https://europe.yamaha.com/en/business...

Line6
Helix® Stadium XL Floor sets a new benchmark with powerful DSP and Agoura™ modeling for exceptional tone and feel. An 8" touch screen, 12 OLED strips, morphing amps, 8-ch interface, Matrix cue mixer, cloning, Showcase™ automation, plus an assignable expression pedal.
https://line6.com/helix-stadium/

Sennheiser
Everything you need to record sound quickly and with high quality: Profile Wireless is a compact microphone system for content creators and film makers. The handy multifunctional charging case contains a 2.4 GHz dual-channel receiver, two clip-on microphones and a comprehensive range of mounting and connection accessories. The charging case also serves as a handheld microphone.
https://www.thomann.de/de/sennheiser_...
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Human Made Content – Why We Rely on Real People

More and more videos are created entirely by AI — with no real voices and no real experiences. We’ve chosen a different path!
Our videos feature real people: musicians, FOH engineers, sound designers.
With real voices, real opinions — and real sound examples.
AI can cut clips or add subtitles —but it can’t replace real experience on camera.
That’s why: Our content is made by humans, for humans.
And that’s what makes the difference!

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Legal notice:
Remise 3 Medienservice Agentur GmbH
Hans-Böckler-Platz 4
46535 Dinslaken
Represented by CEO: Hansi Tietgen
Amtsgericht Duisburg, HR B NUMMER 19797
Tel: +49(0)172/2863012
Email: office(at)remise3.de
VAT-ID: DE 256765312
Responsible for contents according to § 5 TMG: Hansi Tietgen
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*Affiliate Links: Ein Teil des Umsatzes, der über diese Links generiert wird, wird je nach messbaren Erfolg an uns als Provision ausgezahlt. Ihr könnt die Produkte gerne woanders kaufen. Der Link dient lediglich als Vorschlag zum Anschauen der Produkte.
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Impressum:
Remise 3 Medienservice Agentur GmbH
Hans-Böckler-Platz 4
46535 Dinslaken
Vertreten durch den Geschäftsführer: Hansi Tietgen
Amtsgericht Duisburg, HR B NUMMER 19797
Telefon: +49(0)172/2863012
Email: office(at)remise3.de
Umsatzsteuer-Identifikationsnummer DE 256765312
Inhaltlich verantwortlich nach § 5 TMG: Hansi Tietgen
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