How to Map Google Shopping Categories in DataFeedWatch?

Описание: Google Product Category is what Google looks at, among others, when matching a search query to a product listing ad. Although it is important, most merchants find it difficult and will settle for the broadest category.

The benefits of Google product category lie in getting as close as possible to the sub-category that matches best a certain product type.

If you want to learn more on Google Shopping taxonomy we recommend the following resources:

1. Which are the attributes required in Google Shopping Data Feed Specification:
http://support.datafeedwatch.com/hc/e...

2. Multiple ways in which you can provide Google Merchant Center with the right category:
http://blog.datafeedwatch.com/google-...

3. How to optimize all Google Shopping attributes to double your Google Shopping sales: http://resources.datafeedwatch.com/eb...

For more information on how to optimize your product feeds and manage them go to www.datafeedwatch.com