Katie Hill's Most Millennial Campaign Ever | She's Running Ep. 1

Описание: Katie Hill is running for office for the first time. The 30-year-old quit her job managing an organization that advocates for the homeless in Los Angeles, to try to ride the blue wave that is supposedly going to shift Congress in a more democratic direction in November of 2018.

California’s 25th district is the last one that includes LA County that is currently represented by a republican. But the guy who represents it, Congressman Steve Knight, isn’t Katie’s problem yet.

To get to the general election, Hill has to figure out how to pull votes away from two democrats who are campaigning for that seat too. There’s also a third democrat in the race who, at this point, is a non-factor.

Pulling voters in her direction requires money. Lots of it. In California, money takes on added importance because of how expensive it is to run ads in the state. Any campaign, including Hill’s, has to spend an extraordinary amount of time picking up the phone and begging people for money. Hill has gotten pretty good at it, raising more than Bryan Caforio. He’s one of the other democrats in the race and he has a higher name recognition because he’s actually run for office before.

But that push and pull between raising money and actually meeting voters is a hard one to navigate. “No one is saying I should focus on anything in the community,” Hill told VICE News earlier this year. That has to change now that Hill is in the last month of the primary election.

So she needs to keep up with the fundraising while also doing more events, knocking on more doors and generally getting herself in people’s faces. And to do that properly means her whole life has become about winning. Hill said she’s surprised by how often she feels “like an asshole” because of the time she needs to spend campaigning. “You're not there for people that you care about anymore. That's that's the hardest part,” she continued.

Until primary day on June 5th, Hill will probably continue to feel like an asshole. It’s the only way to win.

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