Swiss Watchmaking Is a Lie (And Here’s Why)
Автор: The Time Teller
Загружено: 2026-02-06
Просмотров: 4073
Описание:
For decades, collectors have been told that only traditional Swiss brands represent “real” watchmaking.
But in 2026, that narrative is starting to fall apart.
In this video, I break down how a luxury fashion house, Louis Vuitton, is now producing serious high-horology complications like world timers, tourbillons, and minute repeaters through its Swiss manufacture La Fabrique du Temps Louis Vuitton.
Meanwhile, many heritage Swiss brands continue releasing the same designs with higher prices and minimal innovation.
We’ll talk about:
• Why the “Swiss heritage = quality” narrative is breaking down
• How LV is quietly becoming a real watchmaking powerhouse
• What modern innovation looks like in luxury watches
• Why tradition alone no longer guarantees excellence
This episode challenges everything collectors have been taught about fashion brands vs Swiss horology- and why innovation now matters more than history.
👇 Drop your take in the comments:
Is Swiss watchmaking falling behind, or is this just hype?
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