Tech-Enabled Design Choices in Fashion | Fashion My Way — Elma Madzar
Автор: The Fashion Translator
Загружено: 2026-03-17
Просмотров: 2
Описание:
🎙️ In this episode of The Fashion Translator, Claire Lys sits down with Elma Madzar, Founder of Fashion My Way, to unpack how personalization is transforming the fashion industry — without compromising creativity, brand identity, or scalability.
From the frustrations of traditional fitting rooms to modular design, digital twins, and mass customization, Elma shares how brands can move beyond transactional shopping toward meaningful, consumer-centered experiences powered by technology.
We explore:
• Why personalization at scale is the future of fashion
• The role of modular design and digital twins
• How brands can reduce returns, markdowns, and waste
• Using real-time customer data to improve forecasting and design
• Balancing designer vision with true consumer needs
If you’re interested in fashion innovation, retail strategy, or the intersection of technology and creativity, this conversation is for you.
🎧 Listen on Spotify: https://open.spotify.com/episode/10g7...
📺 Subscribe on YouTube: @thefashiontranslator
Guest:
👤 Elma Madzar
🌐 www.fashionmyway.com
🔗 Instagram: @elmamadzar_
🔗 LinkedIn: / elmamadzar
🔗 Company: / fashion-myway
✨ Connect with Claire Lys to discover how AI can elevate your fashion business or to be featured on The Fashion Translator.
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