Lenskart business model | Peyush bansal | Shark Tank India
Автор: Upsurge Club
Загружено: 2022-02-18
Просмотров: 2423
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Peyush Bansal (The most loved Shark from Shark Tank India) recently went viral for recreating his first pitch of Lenskart. Lenskart is solving the problem of vision correction in India by using technology from placing orders, to measuring your vision to cutting the lens as per the prescription. Lenskart now boasts of a mammoth value of ₹ 37,500 crores, Lenskart has come a long way. Today the company has over 800 stores in 120 cities in the country. How was Lenskart able to emerge as a market leader in such big unorganized market?
1. Eliminating middlemen and going D2C
2. Using technology in every step
3. Omni channel mode
4. Franchise based business model for brick and mortar store
Want to know how? Tune in to our video
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