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Описание: The 2026 PGA Show Demo Day at Orange County National confirmed the event’s role as a global barometer for golf innovation. With more than 70 brands on site and the launch of the new Drive for Show LIVE format, the focus shifted clearly from pure distance gains to integrated performance systems built on multi-material engineering, artificial intelligence, and data accessibility.

A key highlight was Callaway’s Quantum driver family, featuring the Tri-Force Face construction. By combining ultra-thin titanium, a poly mesh bonding layer, and carbon fiber, the design expands the effective sweet spot and improves speed and spin consistency. TaylorMade’s Qi4D line reinforced this direction, using advanced carbon layering and four-dimensional design principles—airflow, inertia, center of gravity, and impact efficiency—to stabilize performance on off-center strikes. Across the driver category, innovation is now driven more by geometry and physics than by raw face speed.

The putter segment showed similar progress. Additive manufacturing allows brands to redistribute mass with extreme precision, while zero-torque and lie-angle-balanced designs reduce face rotation through physics rather than manipulation. A major talking point was the increasing focus on roll quality and distance control, with technologies aimed at reducing the skid phase and producing earlier, more stable forward roll.

Electronics and AI marked another major shift. Smart golf balls with embedded sensors can now measure velocity, launch angle, and skid distance internally and transmit this data directly to a smartphone app. At the same time, AI-driven systems are moving into range environments and course operations, making high-quality performance data available far beyond tour-level setups.

Finally, the Show highlighted a convergence of testing, media, and culture. Live equipment testing, influencer-driven content, and large-scale Demo Day validation combined to ensure that new technologies are not only marketed effectively but proven under real-world conditions.

Overall, the 2026 PGA Show demonstrated a clear transition away from single-material designs toward data-driven, integrated systems focused on consistency, playability, and smarter performance rather than headline distance alone.

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