The Comic That Rescued Marvel in the 1970s | Star Wars
Автор: Still Only 35c
Загружено: 2026-01-27
Просмотров: 425
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Did you know that George Lucas and Star Wars saved Marvel Comics from financial difficulties in the mid-1970s and without them, Marvel Comics might not exist today? This video explores how the iconic partnership between Star Wars and Marvel, spearheaded by Stan Lee, pulled the comic books giant back from the brink of collapse. We dive into the finance struggles Marvel faced and the role George Lucas played, a story that will resonate with any fan of geeks and gamers culture. Discover the surprising path that led to this historic rescue as in the mid-1970s, Marvel was in a financial "death spiral," facing collapsing sales and a broken distribution model. Then came a "little" sci-fi movie called Star Wars. In this issue of Still Only 35c, we go back to 1977 to explore the incredible true story of how the original Star Wars comic book adaptation saved the House of Ideas from total collapse. From Stan Lee’s initial hesitation to the "risky" deal that de-risked Marvel’s future, we’re breaking down:
The failing "Newsstand Model" that nearly killed the industry.
Why Marvel initially turned down George Lucas (twice!).
The failed adaptations of 2001: A Space Odyssey and Logan's Run.
The bizarre early Expanded Universe (including Jaxxon the Space Rabbit!).
The strict rules Lucasfilm set for Marvel's writers.
Are you a fan of this original 107-issue Marvel Star Wars run? Who was your favorite "Legends" character? Let us know in the comments!
TIMESTAMPS
0:00 Tease
0:17 Intro
0:42 Marvel's Star Wars Comic Released in April 1977
1:08 The Problem with Comic Book Newsstand Distribution
1:40 Marvel's Production and Financial Woes
2:18 George Lucas and Charles Lippincott Selling Star Wars
2:32 Why Stan Lee Said No to George Lucas
3:14 Failed Sci-Fi Comics: 2001 A Space Odyssey & Logan’s Run
4:01 Roy Thomas to the rescue. The Cantina Scene Promo artwork that convinced him
4:15 George Lucas second meeting with Stan Lee and how Sir Alec Guiness convinced him
4:25 The unbelievable Star Wars Comic Licensing Deal That Marvel Secured
5:09 Star Wars Comic issue 1 launching into Hyperspace: over 1 Million Copies Sold
6:11 Roy Thomas & Howard Chaykin Star Wars comic creative process, early script drafts and concept art.
6:31 Comic Mistakes; Darth Vader's Green Armor
6:35 The Original Alternate Jabba The Hutt
6:41 The Biggs Darklighter Tatooine Outtakes
6:47 The Birth of the Expanded Universe
6:59 Marvel Magazine Pizzazz. The 1st Star Wars Expanded Universe Stories "The Keepers World" and "The Kingdom Of Ice"
7:17 Marvel UK Star Wars Weekly
7:30 Creating the early Star Wars Expanded Universe. Jaxxon & Beilert Valance
8:00 Lucasfilm's Comic Editiorial Control and the Forbidden Stories: No Clone Wars!
10:00 Star Wars Auction Haul: Vintage Comics Reveal
18:47 - Final Thoughts: The Legacy of Marvel’s Star Wars
Jim Shooter’s Blog (Reference): https://jimshooter.com/2011/07/roy-th...
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