President of LinkedIn China: Entering the Chinese Market as a Startup
Автор: Stanford Graduate School of Business
Загружено: 2014-06-11
Просмотров: 3828
Описание:
Derek Shen, President, China of LinkedIn, discusses how LinkedIn chose to enter the Chinese market as a startup in 2014 after years of research, and what actions the company is taking to establish a successful presence in China where so many other foreign companies have failed. Shen spoke in a Tech Talk entitled "A New Wave: U.S. Companies in China" with Duncan Clark, Chairman of BDA China, at the China 2.0 Forum in Beijing hosted by Stanford Graduate School of Business on April 11, 2014.
Learn more about the 2014 China 2.0 Forum: http://sprie.gsb.stanford.edu/docs/20...
China 2.0 is an initiative of the Stanford Graduate School of Business focusing on innovation and entrepreneurship in China. Learn more: http://gsb.stanford.edu/China2.0
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