Our plan for the biggest FIFA World Cup™ yet | Diageo

Описание: As the 100 days count down to the FIFA World Cup 2026™ begins, we’re getting ready to be the Official Spirits Supporter in the Americas of the FIFA World Cup 2026™.

Learn more our partnership with the FIFA World Cup™️: https://www.diageo.com/en/news-and-me...

In this episode of A ‘Minute’ With, we speak with Rick Pineda, Vice President Global Sports at Diageo, to explore how sports partnerships create powerful opportunities for Diageo to connect with consumers and how we’re making sure our brands will be at the moments where football, community and celebration intersect this summer.

Stay tuned to Diageo.com and our social channels as we share more on how our brands take the FIFA World Cup 2026™ experience to new heights across the Americas.

Explore our website: https://www.diageo.com/en

About Diageo:
With over 200 brands sold in more than 180 countries, our portfolio offers something for every taste and celebration. We are a global leader in beverage alcohol with an outstanding collection of brands across spirits and beer; including Guinness, Johnnie Walker and Baileys. We aim for the highest standards in all that we do, mixing responsibility and reliability with incredible flair. Celebrating life, every day, everywhere.

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Diageo - Celebrating life, Every day, Everywhere.
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