How to Access Decades of U.S. Public Opinion Polls through Roper iPoll (Session 2 of 2, 3/4/26)

Описание: From presidential approval ratings to interpreting constitutional questions, high-quality public opinion polls reveal how Americans think and feel about major political, social and economic topics. But sometimes, journalists may not know which polls have solid survey methodologies or know how to compare polling trends over time — and it can seem daunting to track down survey results from dozens of polling firms.

Roper iPoll can help journalists find the current and historical polling data they need. It’s a comprehensive opinion data research platform that offers member access to nearly a million survey and poll questions from 1935 to today.

Through America’s Voice Project, an endeavor of the Board of Directors of the Roper Center for Public Opinion Research at Cornell University, eligible small media organizations and independent journalists can apply for a one-year membership to Roper iPoll.

Learn how Roper iPoll can inform your reporting in this webinar hosted by The Journalist’s Resource. This was the second of two webinars on this topic.

Kathleen Weldon, director of data operations at the Roper Center, cover how Roper iPoll members can use, understand and access:

Keyword search and extensive filters
Historical data
Up-to-date data from leading polling firms
Trends over time
Full questionnaires and methodology details
Custom charts, demographics, and citations