Now We Build - Ahmad Iqbal on building Canva's first AI tool & now scaling Canva across MENAP as GM

Описание: In this conversation, Ahmad shares his entrepreneurial journey, starting from his early days in Canada with his first startup, Attendee, to his transition into product management at Canva. He discusses the integration of AI into Canva's product suite, particularly the development of Magic Write, and his recent role leading Canva's expansion in the Middle East. Ahmad emphasizes the importance of localization and genuine intent in business, offering insights for aspiring entrepreneurs and those considering career transitions.

Key takeaways

Ahmad co-founded Attendee, an event registration company, during university.
He learned valuable lessons about product marketing and development through failures.
The startup ecosystem in Toronto was developing during his early entrepreneurial days.
Ahmad transitioned to a product role at Canva after networking during a quarantine.
Magic Write was developed during an internal hackathon at Canva.
The initial user response to Magic Write was overwhelmingly positive.
Ahmad is now leading Canva's expansion in the Middle East, focusing on localization.
Canva aims to support 250,000 SMEs in the region through tailored products.
The importance of genuine intent in building relationships in MENA.
Ahmad encourages aspiring entrepreneurs to focus on impact and scale.