Optimise webinar: Managing social media in a busy arts organisation

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Finding it hard to juggle your social media responsibilities in your busy role? Learn how to prioritise & keep on top of your social media activity in this recording of our Optimise webinar “Managing Social Media in a Busy Arts Organisation” webinar led by The Audience Connection’s Vicki Allpress Hill on Wednesday 25 November, 2015.

Keeping on top of social media channels and generating content for social media posts are common challenges for New Zealand arts managers. We can find ourselves getting behind and being reactive, missing opportunities and losing our ability to approach social media in an integrated and strategic way.

Drawing on her extensive experience managing social media with limited resources for arts organisations and major events in New Zealand and internationally, Vicki Allpress Hill of The Audience Connection shares some of her tips and tricks for coordinating social media activity in a focused and effective way, including:

• Setting up “Channel Plans” for each social media channel you manage
• Creating and manage a social media posting calendar
• Utilise social media functionality to more easily monitor mentions and opportunities
• More effectively create and curate social media content
In this highly practical webinar Vicki shares recent real examples from arts organisations and a variety of tools and templates to inspire your thinking and put into use.