Miniature Samsung Frame TV – Ruchika Nambiar | Samsung Model Homes

Описание: Check out the miniature 1:12 Samsung Frame TV that I created for my Samsung Model Homes 'Eclectic Nostalgic' roombox! The TV was created in two versions for the campaign, one with changeable art from the Samsung Artstore, and the second with changeable bezels in brick red, beige and teak. Watch the making of the entire Eclectic Nostalgic roombox here:    • Samsung Model Homes | Eclectic Nostalgic R...  

Samsung Model Homes is an immersive Instagram shopping campaign created by BBH Singapore. The campaign roped together five miniature artists from around the world to each design and create a miniature studio with a unique theme, showcasing Samsung's home electronic products within them. I was tasked with creating a kitchen and dining space with an 'Eclectic Nostalgic' theme, featuring little vintage trinkets and antiques, combining various patterns and textures. I also had to create mini replicas of the Samsung Frame TV, the Bespoke refrigerators and the Ultraslim Soundbar + Subwoofer. The campaign is launching across Samsung's Southeast Asian markets on Instagram, creating shoppable mini-worlds that let consumers see how Samsung's products can adapt to different aesthetics and lifestyles. A huge thank you to @BBH Singapore and @Samsung for inviting me to be a part of this amazing collaboration. Check out the entire campaign and all the other creators roomboxes on Samsung's Southeast Asian Instagram pages!

About:
Ruchika Nambiar is an Indian artist, designer and writer. Her work ranges across media, from books and graphic memoirs to dioramas and interactive social-media stories like The Dollhouse Project. She also runs a brand strategy consulting practice and a mentorship programme for young artists and designers. See all her work at: https://www.ruchikanambiar.com/

Music:
"Farm" by Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
http://creativecommons.org/licenses/b...