What is Hyperlocal Marketing?

Описание: What is hyperlocal marketing? Hyperlocal advertising involves targeting the locally based buyers that are motivated to buy your product or service.

SEO and other forms of digital marketing aren’t effective in HIGHLY targeted the buyers that want your product/service.

Hyperlocal marketing gets your business in front of the buyers by utilizing Google My Business and having you rank in the Google Map Pack Results.

In this short video I’ll explain what hyperlocal marketing. I’ll lay out what it’s composed of, as it’s slightly complicated.

Hyperlocal marketing is a highly targeted form of marketing that strictly focuses efforts to reach your local, neighborhood-based motivated buyers. It specifically targets the people in your area that are ready to buy your services.

Hyperlocal marketing is a combination of a couple different things:

First, it’s optimizing your Google My Business. As a local business, this is critical.

Second, it’s optimizing your website for local keywords. You want to rank locally right? This is an important way

Third, it’s generating tons of positive reviews. Reviews drive more business.

There’s a lot more to it, but those are the pillars.

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