Auto.Future.Now Forum GIMS 2024 | Power Surge: Accelerating Innovation in Electric Racing

Описание: During the Geneva International Motor Show 2024, on the VIP Day the 27 February, the Auto.Future.Now Forum took place. A series of engaging and insightful keynote and panel discussions featuring preeminent and thought-provoking personalities.

Speakers:
Marco Parroni
CMO & MD, Julius Baer
With more than 25 years in the automotive industry, Julius Baer CMO and MD Marco Parroni has been instrumental in establishing an ecosystem of global brand partnerships centered around innovation and progress. Under Marco’s leadership, Julius Baer became the Founding Principal Partner of Formula E, the world’s first fully electric, city-street racing series, supporting the series since its first race in 2014.

Frederic Bertrand
CEO & Team Principal, Mahindra Racing
Frederic Bertrand has played a pivotal role in the development of e-sports. Over a decade at the FIA, he served as Director of Formula E and Innovative Sport Projects and spearheaded their e-sports programs including the popular #RaceAtHome initiative and the Olympic Virtual Series. Now, as CEO and team principal of Mahindra Racing, he leads their quest to capture the ABB FIA Formula E World Championship in the Gen3 era.

Julia Pallé
VP Sustainability, Formula E
Julia Pallé is a leading expert on sustainability in motorsport and the international elite sport industry. She has established Formula E as a leader of sustainability in tier-one sport. A major highlight is the certification of the ABB FIA Formula E World Championship as net zero carbon since inception in 2020 – the first sport in the world to achieve the standard.


Stay tuned for more to come.

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