Black Friday Facebook Ads Campaign Structure 2025

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Hey! If you’re new to the channel, my name is Nick Theriot

I’ve been running Facebook ads since 2015 and have done over $50m in revenue for our clients. We work with a variety of brands but the majority or e-commerce!

In today's video...

Black Friday Facebook Ads Campaign Structure 2025

In this video, I walk you through the exact Black Friday 2025 Facebook Ads setup we use across all our top e-commerce brands.

You’ll see how we structure campaigns, add Black Friday adsets, and scale without breaking the algorithm.

Follow this setup for your most profitable Black Friday ever.


#Facebookads #facebookadvertising #facebookmarketing

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-Nick Theriot