Profit Expert Live Event - Pricing for Profit

Описание: If you want to improve your profit without working more hours, pricing is one of the most powerful levers in your business.

Many business owners struggle with pricing. Charge too little and you end up busy, stressed, and wondering why there’s never enough cash left at the end of the month. Charge too much — or structure your pricing the wrong way — and sales can slow down.

In this Profit Expert Live Web Event replay, Jon Davies walks through 10 practical pricing strategies you can use to improve margins, increase average sale value, and price your products or services with more confidence.

What you’ll learn in this session:

• How to sense-check your costs and margins so you know what you must charge to be properly profitable
• How to look at competitor pricing without falling into the trap of undercutting
• How to understand what customers really value so you can charge for outcomes, not effort
• How entry offers and loss leaders can attract customers and create profitable follow-on sales
• How tiered pricing (good, better, best) increases your average sale value
• How anchoring helps your ideal option feel like the obvious choice
• How add-ons and captive products lift profit without increasing marketing spend
• How freemium offers can generate leads and convert the right customers
• How premium options attract customers who want the best, fastest, or most done-for-you solution
• How to increase perceived value so you can charge more while still feeling fair and confident

You’ll also get a simple checklist you can use after the session to review and improve your pricing structure.

Who this is for:

UK owner-managed businesses who want to improve margins
Business owners who feel underpriced or unsure about raising prices
Entrepreneurs who want practical, real-world pricing strategies that actually work

Subscribe for more practical profit, pricing, and cash flow content for UK business owners.

Clarity. Confidence. Cash. 💷📈