Chris Foley Pilsner on Leading Modern Marketing at Oakland University
Автор: NextBigWin
Загружено: 2026-02-02
Просмотров: 25
Описание:
Chris Foley Pilsner, Chief Marketing & Communications Officer at Oakland University, joins CMO Journeys for a wide-ranging conversation about her path from agency life to higher-education leadership. She shares how her early years in client service shaped the way she thinks about people, storytelling, and partnership today. The discussion explores her transition into higher ed, where mission, data, and community impact come together in unique ways.
Viewers will hear how Chris blends agency discipline with a deep belief in education, how she thinks about brand as the full end-to-end experience, and why understanding what makes people tick still guides her work. She reflects on lessons from her career, the role of data in strengthening marketing decisions, and how personal practices like rest and grounding support sustainable leadership.
This interview is especially useful for agency leaders, strategists, consultants, and marketers who want a clearer view into how modern CMOs think, partner, and lead inside complex organizations. It offers a relatable, human look at the mindset behind today’s marketing leadership.
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