How dangerous is Mercedes' future strategy? | Dr. Pero Mićić

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How Dangerous is Mercedes' Future Strategy?

Mercedes has unveiled a new strategy that could dramatically change not just Germany's economy, but Europe's as a whole. After all, the automotive industry is the key economic sector. Mercedes is largely pulling out of the lower segments of small and cheaper cars to refocus on the luxury market. This decision was made last year. But will this strategy turn out to be successful? And what does it mean for you? What can you learn from it? Let's dig into these questions together and find the answers.

Website: www.FutureManagementGroup.com
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This video does not contain any paid advertising of affiliate links.

Prof. Dr. Pero Mićić is the founder (1991) and CEO of FutureManagementGroup AG and is professor for foresight and strategy at Steinbeis University (part time).

SOURCES
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► https://group.mercedes-benz.com/inves...
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