Sharing the Living Traditions of Portugal with Paula Alves, Founder of Portugal by TRAVELTAILORS

Описание: In this episode of Voices of Kinship, we sit down with Paula Alves, founder of Portugal by TRAVELTAILORS, a DMC celebrated for designing deeply human, culturally rich journeys through Portugal. Paula shares the heart behind her work, why traditions matter, and how advisors can craft transformative itineraries that move far beyond the expected.

Together, we explore Portugal as a living culture — uncovering the artistry, craftsmanship, flavors, and stories that make each region feel distinct, soulful, and unforgettable.

What We Talk About:
Paula’s personal journey and the founding story of Portugal by TRAVELTAILORS
What defines the true essence of Portuguese culture
How to introduce Portugal to clients in a way that honors its heritage
The rich traditions of the North, including Porto and the Douro Valley
What “touristy” actually means — and how to help clients distinguish between popular and inauthentic
The importance of working with a DMC who build real relationships with the people behind the excursion
How advisors can design itineraries that go deeper: meeting artisans, tasting regional flavors, hearing stories, and connecting with multi-generational traditions
The region of Portugal that holds the most meaning for Paula personally

Why This Episode Matters
This conversation is a powerful reminder that travel is not just movement — it’s connection. Paula brings to life the idea that to truly experience Portugal, you must look beyond the obvious:
Not avoiding popular places, but meeting the people behind them.
Not chasing the “perfect itinerary,” but honoring the stories woven into each region.
Not checking boxes, but engaging with craft, culture, and community.

For travel advisors designing trips to Portugal, this episode offers practical guidance, emotional insight, and a fresh lens for creating journeys filled with meaning, memory, and magic.

Reach out to us to get connected with Portugal by TRAVELTAILORS to plan your next client trip to Portugal: [email protected].