Physiotherapy In Social Media | Real or Fake ? | Cracking Back is Real Physiotherapy?

Описание: Physiotherapy is everywhere on social media today — but is it really creating awareness, or quietly spreading misinformation?

In Episode 4 of the Reality of Physiotherapy series, we talk honestly about how social media is reshaping our profession — sometimes in the wrong direction.

From viral “crack” videos and miracle recovery reels to unethical trends, misleading awareness content, and the growing culture of low-fee, discount-based physiotherapy, this episode addresses conversations many physios are thinking about… but few are saying out loud.

This is not about blaming content creators.
This is about responsibility, ethics, and protecting the value of physiotherapy.

In this episode, we discuss:

• The rise of “viral therapy” and why it confuses patients
• How misleading reels damage patient trust
• Why low fees and heavy discounts reduce the profession’s value
• The difference between awareness and misinformation
• How physiotherapists can rebuild trust through education, not entertainment
• What responsible social media content should actually look like

This episode is for:
✔ Practicing physiotherapists
✔ Physio students
✔ Healthcare professionals
✔ Patients who consume health content online

If you believe physiotherapy is more than just cracks, cups, and trends — this conversation is for you.

💬 Share your thoughts in the comments.
📢 Share this with a colleague who needs to hear this.
🎥 Stay tuned for Episode 5 (Final): How We Can Rebuild Physiotherapy – The Way Forward

Because real change begins with honest conversations.

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