The One Piece That Almost Killed LEGO

Описание: LEGO nearly went bankrupt in the 2000s—and the reason why is more surprising than you think.
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LEGO’s success in the late '70s and '80s set the stage for a dramatic rise—but also a near-total collapse. This video dives into LEGO’s darkest era, from financial freefall to baffling product flops like Galidor and Znap. This video also highlights how a few bold decisions helped rescue the brand. You’ll see how Star Wars, Bionicle and even adult collectors helped bring LEGO back from the brink of bankruptcy.

Intro: 0:00
Chapter 1: 00:15
Chapter 2: 01:37
Chapter 3: 07:51
Chapter 4: 15:33
Chapter 5: 17:53
Chapter 6: 21:39

This is part 2 of my documentary on LEGO’s history. Watch part 1 here:    • How LEGO Almost Died Before It Lived...  

Videos mentioned:
➝ The Evolution of LEGO Light Bricks    • The Evolution of LEGO Light Bricks  
➝ LEGO But It Talks...    • LEGO But It Talks...  

Watch More LEGO Videos:
➝ LEGO Sets With Too Many Minifigures:    • LEGO Sets With Too Many Minifigures  
➝ 0 IQ LEGO Sets -    • 0 IQ LEGO SETS...  
➝ 10 Hidden Secrets in LEGO Sets -    • LEGO is hiding this in sets...  

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