100% Employee-Owned: The ESOP Playbook for Contractors

Описание: Dave Wageman is the new CEO of Hometown Restyling, a nearly 40-year remodeler in Eastern Iowa, and they just made a massive move: the company is now 100% employee-owned. We unpack why they chose employee ownership over private equity, what changes (and what doesn’t) when every employee becomes an owner, and how Dave is setting the company up for the next wave of growth as leadership transitions and retirements roll through 2026–2027.
We also go tactical on the operating system behind the transition: why they’re doubling down on EOS, how their lead engine works (TV → website, social, aggregators), and how smart remodelers stay resilient when housing and politics get noisy.

Chapters
00:00 – Intro: New CEO + 100% employee-owned
01:45 – Why employee ownership + what changes
05:28 – EOS reset: more structured decisions
10:29 – ESOP education + annual stock price announcement
11:23 – Lead flow: TV → website, agencies, socials
15:30 – 2026 growth thesis: expand radius, compounding efficiency
17:09 – Market & politics: why remodeling stays resilient
22:08 – Biggest bottleneck: leads + labor gap
26:34 – 3–5 year vision: integrity, full-service experience
27:44 – CEO advice: relationships over KPIs
29:31 – Where to connect: LinkedIn + website

Guest: Dave Wageman — CEO, Hometown Restyling
Host: Owen Gagne
Sponsor: Plutus Agents — Custom workflows. Built for your team.

Connect with Owen
LinkedIn:   / owengagne  

Connect with Dave & Hometown Restyling
Website: https://hometownrestyling.com/
LinkedIn:   / dave-wageman-383589267  

#construction #remodeling #contractor #esop #employeeowned #sales #leadership #eos #homeimprovement