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LTV:CAC Ratio: The Golden Formula for Scaling SaaS
Автор: The Finance Brief
Загружено: 2026-01-23
Просмотров: 1
Описание:
Is your startup actually growing, or are you just burning cash? The LTV:CAC ratio is the difference between a business that scales and one that fails. In this video, we break down the "Golden Formula" every founder needs to know.
We cover:
The mistake founders make calculating LTV (ignoring Gross Margin)
Why a 3:1 ratio is the benchmark for Venture Capital
Why having a ratio that is "too high" is actually bad for growth
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