Why You Recognize Faces and Forget Names: What Capitalism Did to Your Memory | Byung-Chul Han
Автор: BYUNG -CHUL HAN NOW
Загружено: 2026-01-26
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@philosopher-y2z
You recognize their face instantly.
You know what they do for a living.
You even remember where you met them.
But their name… it’s gone.
This video is not about having a bad memory.
Not about distraction.
Not about lack of attention.
It speaks about something far more unsettling
why your brain remembers faces but erases names
and what capitalism, speed, networking, identity, memory
and the way we relate to each other today have to do with it.
If you have ever felt uncomfortable for forgetting a name
if you thought the problem was you
if you notice that you remember fewer people and more faces every day
this analysis will make you uncomfortable.
There are no memory tricks.
There is no self help.
There is a structural explanation of how the system trains your brain to see people as functions, faces as interfaces, and names as disposable data.
After watching it, you will never experience that awkward silence in the same way again.
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