Uncover the Surprising Mind Behind Your FAVORITE Logos! An interview with Gerard Huerta.

Описание: This episode of Marketing Team of One steps beyond tactics and into the craft of brand with legendary lettering artist Gerard Huerta. Best known for creating some of the most recognizable logos and lettering in music and publishing, Gerard shares how a career built on drawing, curiosity, and creative discipline led to work that still holds up decades later.

Eric and Gerard talk about why hand-drawn design continues to matter in a digital-first world, how strong brands are shaped through intention and patience, and what it really means to do work you can stand behind years from now. Along the way, Gerard reflects on his creative process, the importance of adaptability, and why great brand work often starts with slowing down.

Links Mentioned in the show:
https://www.gerardhuerta.com/
  / gerardhuertadesign  
  / gerardhuerta  

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