Marriott Walks, Sonder Stumbles... So, What Happens Next?
Автор: Good Morning Hospitality
Загружено: 2025-11-10
Просмотров: 159
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On this episode of Good Morning Hospitality, Wil Slickers, Michael Goldin, and Brandy Canaley are joined by Skift Senior Hospitality Reporter Sean O’Neill to unpack the breaking story of Marriott ending its licensing agreement with Sonder after the company defaulted on the deal.
The partnership had been a much-needed lifeline for Sonder, allowing its apartment-style properties to be listed across Marriott’s booking channels. But with the agreement now terminated, and Sonder’s own website currently showing zero available listings, the situation is raising questions about the company’s operations, liquidity, and future as a public brand.
Marriott has said it’s assisting guests with existing bookings made through its platforms, while those who booked via third parties should contact their providers directly.
As this story continues to develop, Sean shares what’s known so far, and the GMH crew digs into what this could signal for Marriott’s extended-stay ambitions, Sonder’s next move (if any at all), and how confidence in hotel–tech partnerships may shift in the months ahead.
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