Digital Marketing Strategy: Participant Testimonial “Actionable Frameworks”
Автор: Columbia Business School
Загружено: 2017-06-30
Просмотров: 389
Описание:
John Kimmet, Head of Strategic Planning and Decision Analysis at Celgene, talks about new digital marketing needs in a changing business world and how Columbia's Digital Marketing program helped him better understand the macro environment and provide him with actionable frameworks in a short period of time.
To learn more about the program, visit:
http://www8.gsb.columbia.edu/execed/p...
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