PR on Demand: The Art of Writing a Press Release

Описание: Press releases are at the heart of the PR world but writing one that will get read and used can be a challenge. Instead of despairing at a blank page on Word, check out the recording of this webinar!

This hour-long workshop breaks down what a press release really is, when you need to write one and how to write it. With tips on how and when to send it out to the media, as well as ideas of pitfalls to avoid, this session will enable you to start writing releases that convert to coverage.