The Reason Nobody Understands What You Sell

Описание: You're losing customers every day because your message is confusing. Here's the exact framework to fix it | Apply to work with us: https://www.unfungible.xyz/

Most founders think they have a marketing problem when what they actually have is a messaging problem. If people can't instantly understand what you do and why it matters, they scroll past, click away, and buy from someone else. It doesn't matter how good your product or service is if your message isn't clear.

In this video, I break down how to clarify your message so the right people pay attention, engage, and buy. You'll learn why most businesses blend into their market instead of standing out, and the specific shifts you need to make to own your category instead of competing inside one. I walk through how to craft a tagline that sticks, how to use your origin story as a trust building weapon, why positioning your customer as the hero changes everything, and how strategic repetition turns a good message into an unforgettable brand.

Timestamps:

00:00 How to stand out in a competitive industry
01:30 Category Ownership
08:58 The tagline
11:52 The Origin Story
15:45 Customer as the guide
19:10 Repetition

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