The secret to building a podcast audience: create a habit with local news, people, events
Автор: James Breiner
Загружено: 2026-02-12
Просмотров: 2
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Small news organizations and local businesses struggle to make a name for themselves in a world dominated by huge media conglomerates wielding powerful algorithms. However, according to Paul Gewuerz, a podcast producer and founder of LocalPod.co, the secret to success lies in the oldest form of human connection: conversation.
In our 30-minute interview via Zoom, Gewuerz shares his journey from driving a Coors beer truck to forging a career as a podcast producer for local news organizations. He offers a blueprint for how small publishers can leverage audio, video, and community engagement to drive revenue and build lasting trust.
You can find the text version of this video on my newsletter here https://bit.ly/4qEhPDX
You can email me at: [email protected]
Paul Gewuerz's publications:
Local Pod https://localpod.co/
Local News Industry Pulse https://localnewsindustrypulse.beehii...
An industry newsletter, Podnews.net https://podnews.net/
Music by jazz saxophonist and clarinetist Patrick Breiner. https://www.patrickbreiner.com/ (He's my son.)
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