How influencers and PR deliver ROMI to global brands

Описание: In this special recording from the International Search Summit Boston 2018, Greg Jarboe, President and Co-Founder of SEO-PR explains how influencers and PR deliver ROMI (return on marketing investment) to global brands.

Watch the full 26-minute recording of Greg’s presentation from ISS Boston 2018 on Webcertain's Know-How platform: https://bit.ly/2zSTcx9

This full presentation will give you insights into why optimised videos and press releases are the biggest hidden opportunities for driving traffic, and how it can be amplified and measured using tools such as Traackr and Tubular. He also shares some practical tips to help businesses identify the right influencers for their brand and the importance of building sustainable relationships with them.