Top Digital Marketing Trends 2019 - 5 Digital Marketing Trends 2019 | Future Of Digital Marketing

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Top Digital Marketing Trends 2019 - 5 Digital Marketing Trends 2019 | Future Of Digital Marketing

Today, there are so many strategies and trends that are emerging in the digital marketing world and they keep on evolving with new technologies that keeps on coming up every now and then.

Businesses are now connected to the internet and a large part of the world’s population is actually connected as well. Businesses are now looking for the best way to utilize them to report much better returns on investment.

Top 5 Key Digital Marketing Trends for 2019

1. Artificial intelligence

Artificial intelligence is able to analyze the different behaviors of the consumer as well as the search patterns.

2. Programmatic advertising

The use of software to acquisition digital advertising. This will allow you to target audiences in a more specific way. Bidding in the real time as well as auctions are good examples of the programmatic ad buying.

3. Chatbots

Chatbots are a technology that is AI aided and it makes use of instant messaging so that people can talk in real time.

Chatbots can be applied in different areas where there is a need to communicate with customers to make it easy for them to access products and services.

4. Personalization

Anyone who wants to make it big in the coming year has to personalize their marketing. This means that you should personalize your emails, products, content, and so on.

5. Video Marketing

Video marketing is no longer about YouTube alone. Today, if you want to make it big, then you have to broadcast it across the different social media platforms including Instagram, Facebook and even LinkedIn.