Why I Stopped Using Facebook Conversion Ads for Spotify

Описание: I have stopped using Facebook conversion ads for Spotify.

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I have used Facebook conversion ads to send traffic to Spotify for the past year and a half. I've grown my Spotify followers, Spotify streams, and Spotify listeners like clockwork.

But recently, Facebook's pixel and conversion tracking have had some serious issues. There have been lots of conversion reporting problems from Facebook, making data untrustworthy at best and unusable at worst.

As a result, I have switched all of my Spotify advertising over to traffic ads. This is why I stopped using Facebook conversion ads for Spotify.

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Timestamps:

0:00 - Intro
0:37 - Welcome
1:18 - Conversion campaign history
2:34 - Issues with conversion reporting
4:32 - Why conversion reporting is off
5:22 - Traffic campaign performance
7:16 - Do traffic ads convert on Spotify?
7:55 - Differences between traffic and conversion ads
9:59 - Outro

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The following are platforms, products, and services I use and recommend. Some are affiliate links (some not), which means you can use them to support the channel at no additional cost to you (but it could make a big difference to me).

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Amuse: https://go.tomdupreeiii.com/amuse.
DistroKid: https://go.tomdupreeiii.com/distrokid.

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Carrd: https://go.tomdupreeiii.com/carrd.
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Have questions about the video or have an idea for another topic you'd like for me to cover? Let me know in the comments.

Thank you for watching!

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#facebookads #spotify #conversionads