How to Steer Clear of High or Passive Pressure Sales

Описание: People don’t like high-pressure sales. It feels forced. It feels uncomfortable. But what many don’t realize is that avoiding the sale altogether can be just as damaging. When fear of rejection keeps you from doing your job, you’re not serving anyone. You’re just wasting time and calling it kindness.

In this episode of Purpose Under Pressure, host Bryan Lefelhoc, founder of Bryan Media Strategies, talks about the danger on the other side of pushy selling. While high pressure gives sales a bad reputation, passive selling quietly destroys results.

Don’t force people into decisions. But don’t hide from them either. Be confident, be prepared, and have the courage to ask for the business when it’s the right fit.

Purpose Under Pressure is brought to you in partnership with Sandler by the Ruby Group, serving sales professionals and sales organizations nationwide from their locations in Akron and Columbus, Ohio, in Capital Region, New York, and in Jacksonville, Florida


Key Takeaways:
-High-pressure selling damages trust and reputation
-Passive selling is the opposite extreme and just as ineffective
-A true professional focuses on win-win outcomes
-No today does not mean no forever
-Confidence comes from believing in what you sell
-Preparation allows you to uncover real needs
-Respecting a prospect’s time builds credibility
-Relationships should lead to purposeful conversations
-Fear of rejection keeps many salespeople stuck



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Helpful Links:


Sandler by the Ruby Group: https://go.sandler.com/therubygroup/

Bryan Lefelhoc, Owner, Bryan Media Strategies: https://www.bryanmediastrategies.com/