The Trust Factor Elevating CX Through Better Data for Commercial Success in Life Sciences - Partner

Описание: In this powerful session hosted by Focal CXM and Datagaps, Mary Gainor Kirchner   / mary-gainor-kirchner-60a1a61  , Adithya Buddhavarapu   / theoracle   (CEO, ‪@focalcxm‬) and Anand Rao   / anandraovala   (GTM Leader, ‪@datagaps‬) dive deep into why data reliability is the foundation of customer trust, compliant experiences, and commercial success in life sciences.

Key topics covered:

Rebates process challenges (animal & human health) and how to ensure accurate, timely payouts
Veeva Vault CRM → Salesforce migration: protecting data integrity before, during, and after cutover
Automating Power BI / Tableau report validation to eliminate manual checks and build executive trust
Live demos of data reconciliation, observability, and validation flows
The future: vertical/agentic AI-driven observability tailored to life sciences processes

Whether you're in commercial ops, market access, IT, analytics, or compliance — this session shows practical ways to create trustworthy data pipelines ready for AI and analytics.

Timestamps (key moments):

0:00 – Welcome & Agenda
1:01 – Speaker Introductions
1:43 – Focal CXM Overview & Life Sciences Data Challenges
5:03 – Use Case 1: Rebates Management
7:45 – Use Case 2: Veeva to Salesforce Migration
9:22 – Use Case 3: BI Reporting Trust (Power BI/Tableau)
12:42 – Datagaps Platform Introduction
30:49 – Live Demo: Rebates Data Validation
31:12 – Live Demo: Veeva ↔ Salesforce Comparison
33:22 – Live Demo: Power BI Automated Testing
35:26 – Future Vision: AI + Vertical Observability
37:05 – Live Q&A Highlights
43:04 – Final Thoughts & Closing

Learn more:
🔗 Focal CXM → https://focalcxm.com
🔗 Datagaps → https://datagaps.com

If you have questions after watching, drop them in the comments — the team would love to hear from you!

#LifeSciences #DataReliability #CommercialExcellence #RebatesManagement #Veeva #Salesforce #PowerBI #DataValidation #AIObservability #PharmaData #CustomerTrust