SA360 Templates: Driving Campaign Efficiencies and Automation

Описание: As part of our SA360 Webinar Series, Incubeta is excited to present our third webinar SA360 Templates: Driving Campaign Efficiencies and Automation.

With many marketing teams becoming leaner and wanting to drive maximum results on tighter budgets, it is critical to find efficiencies and scale through automation. SA360’s Templates is the perfect solution to ensure that you can cut as much manual work out of your campaign setup as possible so that your team can focus on what matters most: strategy and performance.

Key Notes:
What templates are and Common Use Cases
A deep dive into Inventory Feeds, Template Logic and Advanced features
Real Business Use Cases

Guest Speakers:
Hannah Palmaer, SA360 Lead at Google US
Jade Arenstein: VP Technology: Incubeta US
John Thompson: GMP Tech Consultant: Incubeta US

Check out our other SA360 related content:    • GMP Growth Lab | Google Marketing Platform...  

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About Incubeta
Incubeta is a global marketing agency empowering ambitious brands to outperform. With 18 offices worldwide and over 20 years of experience, we partner with leading brands like L’Oreal, ING, M&S, Les Mills, and Hyundai to transform complexity into clarity and deliver sustainable growth with transformative strategies and award-winning execution.

00:00 Intro
02:00 What are templates?
03:37 Common Use Cases
03:51 E-commerce Use Case
09:36 B2B Use Case
11:45 Education Use Case
13:47 Live Demo
31:47 Advanced Features: Functions
35:38 Using Google Sheets for Non-Retail Feeds
36:25 Success Tips
37:35 Q&A