What Is Mobile Attribution - and Why Does It Matter?
Автор: AppsFlyer
Загружено: 2025-05-13
Просмотров: 1212
Описание:
Mobile attribution is the key to understanding what’s really driving app marketing results — installs, purchases, subscriptions, and beyond.
Today’s customer journey is more fragmented than ever. People engage with brands across dozens of channels before taking action. So how do you know what actually worked?
Mobile attribution connects every touchpoint in that journey to real outcomes, giving marketers the clarity to grow smarter, cut waste, and optimize performance at scale.
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