PJP 2025 - Global vs. Local - or Glocal? The future of cultural and educational offering in Europe

Описание: Plenary Session II - "Global vs. Local - or even Glocal? The future of cultural and educational offering in Europe"

With Daniel Broncano (Música en Segura Festival, Tenerife Symphony Orchestra) and Maria Martínez Iturriaga (Senior Vice President Berklee Global, Berklee College of Music). Moderated by Jere Laukkanen (PJP WG Chairman, Metropolia University of Applied Sciences – Helsinki (Finland))

Given the current unification trends in European mainstream music, as opposed to the growing number of local and indigenous musical expressions: How do we see the future of the European music scene? Is it going to become more, or less “standardized”? More diverse, or more centralized in terms of styles, genres and cultures? These reflections could evoke the question: What kind of repertoire do we practice and teach in our institutions? Do we encourage originality and uniqueness or indigenous music styles in our students’ choices of repertoire, or do we prioritize the knowledge essential – not necessarily encouraging original thinking – to succeed in the current music industry?

We all must have noticed that there is a European-wide stream towards nationalism; Will this reflect the way politicians and policymakers value culture and cultural education? Are we turning “inwards” in our countries and nations, while the global reach and consuming of cultural products is easier than ever before? Is there a notable tension between “global” and “local”? How does the “glocal” (as in “Think or operate globally, act locally”) manifest itself in the fields of music business and education? Is there a notable shift or trend towards one of these, or away from one of these?


Audiovisual production/Realización Audiovisual:
Santi Echeverría