Building a Profitable Digital Product Shop: Lessons from Monica Froese

Описание: In this episode, host Heather O'Donnell dives deep into the intricacies of successful online businesses with special guest Monica Froese. Monica, a former corporate marketer turned online business entrepreneur, shares valuable insights into successful online business.

There are so many great nuggets and insights in this episode that you don't want to miss!

Monica discusses the power of digital products, the benefits of having a digital product shop, and the strategic use of sales funnels. She explains how her product shop, Empowered Shop™, has streamlined her business and provides a cohesive shopping experience for her customers. She also shares insights into her shop strategy, including her popular FriYay sales, and the value of email marketing in driving sales and nurturing your customers.

🚀 Episode Highlights:
*The importance of lead generation and creating a plan for monetization 📈

*Taking imperfect action and focusing on progress over perfection ✨

*Overcoming fears about pricing high-ticket items and the value of customer feedback 💸

*The decision behind running an Empowered Business Summit 🏆

*Comparing the pitfalls of third-party platforms like Teachers Pay Teachers and Etsy with owning your customer data 📋

*Monica's strategy for marketing emails and shop promotions, including her signature weekly Friday sales 🛍️

*Why building on "rented land" like Etsy can be risky, and the emphasis on having control over your business 💼

*Monica's transition from her blog 'Redefining Mom' to full-time online entrepreneurship 📚

Episodes mentioned:
Why Teachers Pay Teachers Isn't the Most Profitable Option    • Why Teachers Pay Teachers Isn't the Most P...  

Connect with Monica Froese:
https://empoweredshop.com
https://monicafroese.com

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