Why Africans earn less money on YouTube
Автор: Monetized Attention
Загружено: 2025-03-26
Просмотров: 240
Описание:
Making money in YouTube is one of the biggest goals of any YouTuber. Unfortunately for many African YouTubers, because of the low CPM rates, it means that even when you have thousands of views, the Adsense that you get is not as competitive as those in other areas like American YouTubers.
Making money from YouTube adsense can be very challenging for African creators because even if you have a high number of views, the low CPM rates cause you to earn less on YouTube.
In this video, I highlight some of the factors that lead to a low CPM, why African audiences have little to no advertiser value and how African culture influences the resistance to change and embrace of new forms of media and technology.
Contact: [email protected]
Listen on Spotify: https://open.spotify.com/show/2PY6drp...
00:00 middleman
00:45 CPM
02:42 ad value
03:58 purchasing power
06:47 offline
07:52 resistance to change
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