Episode 6 | Google Video Previews | The Update That Makes Business Verification Easier

Описание: Google has rolled out an important update to Google Business Profiles and it’s one every local business owner needs to understand.

In this episode of The Local SEO Lab, we break down Google’s new Video Preview feature and how it changes the video verification process for Google Business Profiles.

Video verification is now the standard way to verify a business on Google. While it was designed to reduce spam and fake listings, it also caused major frustration for legitimate business owners with videos being rejected repeatedly and no clear explanation why.

That’s where Video Previews come in.

This update allows business owners to preview their verification video before submitting it, helping ensure it meets Google’s requirements and dramatically reducing failed verification attempts.

Here’s what we cover in this episode:
What Google Video Previews are and why they were introduced
Why video verification became mandatory for most businesses
How this update helps legitimate businesses verify faster
The exact criteria Google looks for in a verification video
What location-based businesses must show in their video
What service-area businesses need to include instead
Common reasons verification videos fail
Technical mistakes that cause automatic rejection
Why previewing your video before upload is critical
How this improves transparency in Google’s verification process

This episode makes one thing clear: a verified Google Business Profile is non-negotiable.

Without verification, your business won’t appear in local search results, Google Maps, or the local pack no matter how good your website or marketing is.

If you’re starting a new business, re-verifying an existing one, or struggling with repeated video rejections, this episode will save you time, frustration, and guesswork.

Listen in, follow the steps, and make sure your business gets verified the right way the first time.

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