How TON Drives Mass Adoption of Web3 Through Telegram Mini Apps & More

Описание: In this episode, Rachel Wolfson and Alenka –- Director of Ecosystem Success at TON Foundation –- discuss TON Foundation, its mission, and the role of Telegram in the Web3 ecosystem. Alenka shares her background and how she became involved in the crypto space, as well as the challenges of onboarding Web2 users into crypto. They explore the TON Wallet, the ecosystem of builders, and the importance of mini apps for driving user engagement in Telegram. Alenka further highlights the future focus areas for TON Foundation, including gaming, payments, and the Telegram economy, while emphasizing the significance of blockchain for Telegram's growth.

This is a great episode for both beginners and advanced listeners.

This week's guest(s):
Alenka is Director of Ecosystem Success at TON Foundation, overseeing onboarding and ecosystem support programs for TON builders. Previously, she held managerial positions in web3 and FinTech startups and co-founded a web3 accelerator in collaboration with experts from Mastercard, AWS, dYdX, Ava Labs, among others.

Special thanks to Own. App (www.ownapp.co), a Gamified Decentralized TikTok where creators compete from ranked content or moments weekly based on true merit, receive highest payouts (via in-app revenues and $OWN Token), while owning their audience and content —driven by real-time engagement and scarcity.

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Show Outline/Highlights
0:00 – W3DD introduction
2:55 – Understanding Ton Foundation
5:56 – The Role of Telegram as a Super App
8:58 – Exploring the Ton Wallet
11:56 – Onboarding Web2 Users to Crypto
15:00 – Challenges in User Acquisition
17:40 – The Ecosystem of Builders on Ton
20:48 – Success Factors for Mini Apps
23:47 – Viral Mini Apps and Their Impact
28:03 – Wallet Upgrades and E-Commerce Opportunities
37:18 – The Importance of Blockchain for Telegram
41:48 – Future Focus: Ton's Vision for 2025

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Produced by 4LabsDigital
Music: Lundstroem! (email me: [email protected])

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DISCLAIMER This show is for entertainment purposes only and does not provide financial advice. Before making any decisions consult a professional.