Water purifier firm Sterra "reviewing marketing procedures" after criticism over its advertisement
Автор: CNA
Загружено: 2024-02-14
Просмотров: 94559
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The Advertising Standards Authority of Singapore has received two complaints against Sterra -- a local water and air filtration company -- for an ad that implies the country's tap water is unsafe for drinking. In a viral video, Sterra Singapore's Instagram commercial has been called out for being misleading and for using scare tactics to sell their products. National water agency PUB has asked Sterra to stop putting out misleading online content and to review their online marketing strategy.
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