Benchmarks for Digital Marketing: Best Practices in 2025

Описание: Unlock your 2025 digital marketing potential with the latest B2B benchmarks and best practices. Stop the guesswork—learn how high-performing teams use data-driven benchmarks across every channel to maximize pipeline, reduce CAC, and align sales and marketing for faster revenue growth. Are your numbers above or below market? Find out how to set realistic goals and optimize results with proven benchmarks for SEO, paid media, cold email, SDR outbound, and more.

In this video, we break down the most critical digital marketing benchmarks for B2B success in 2025—including website conversion rates, paid media efficiency, outbound KPIs, and funnel-stage metrics. You’ll discover actionable strategies to find your true growth levers, fix pipeline leaks, and build a marketing-sales partnership that drives predictable results. We also cover common benchmarking mistakes, so you can avoid the hidden pitfalls that sabotage ROI.

Whether you’re a marketing leader, sales manager, or founder, this guide will help you build your 2025 benchmark cadence and confidently scale your outbound, paid, and inbound programs.

📚 Chapters:
0:00 Introduction
1:37 Benchmark the funnel stage, not just the channel
3:16 Website and SEO benchmarks: where CAC is won or lost
4:54 Email and SDR outbound benchmarks: redefine what “good” looks like
6:55 Paid media benchmarks: control costs before you scale spend
8:50 Common benchmarking mistakes that quietly sabotage pipeline
10:42 Optimization best practices: improve conversion, then improve velocity
12:35 What to do next: build your 2025 benchmark cadence

📖 Read the full article: https://saleshive.com/blog/benchmarks...

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—-- About SalesHive --—
SalesHive is a B2B sales agency that provides lead generation and sales development services. We help companies scale their outbound sales with our team of US-based Sales Development Representatives and our proprietary AI-driven sales platform.

Learn more at https://saleshive.com