Surgical Robotics Masterclass 1 (commercial) Part 1 with Steve Bell
Автор: Steve Bell Surgical Robotics
Загружено: 2025-11-05
Просмотров: 594
Описание:
Surgical robotics expert Steve Bell runs a masterclass on the commercialisation of surgical robotics. This is for anyone in the MedTech industry that currently works in surgical robotics or thinks about entering the world of surgical robotics. This episode looks at some of the real world commercial challenges of a company trying to commercialise a surgical robot - especially in light of the market dominance by @Intuitive and their amazing line of da Vinci Surgical robots.
This episode digs into the current state of the market and how any company must create their own unique selling proposition - and have a solid reason why any Hopsital would consider buying our system vs the incumbent.
Companies of note in this episode @CMRSurgical @JNJMedTechSurgery @medtronicsurgical and many more.
** These are just the thoughts and opinions of the author and are solely for educational purposes ONLY **
For deep insights into surgical robotics follow Steve's #1 surgical robotics blog www.howtostartupinmedtech.com/blog
And special thanks to the sponsor of this series - cambridge design partnership - https://www.cambridge-design.com
#surgicalrobotics #intutitive #commercialisation
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